Sharing Some TLC
5 best practices for your non-profit website
Overhauling a non-profit website, or going through a re-designing phase is no easy feat, and it can be difficult to know what to prioritize. Or, sometimes it’s difficult to know when your website is ready for a refresh, especially if you don’t know the criteria that make up a great…
Google Core Web Vitals for your school website
Your website’s user-experience is critical to reaching your long term marketing goals. There are many elements that make up your school or non-profit website’s user experience: site speed, interactivity, responsiveness, etc. In 2020, Google announced that “Core Web Vitals” would be used as ranking signals in 2021. What does this…
4 reasons why WordPress is perfect for small school websites
At DesignTLC, we proudly use WordPress to design websites for our clients. There are plenty of other platforms available, like Wix, Weebly, and Squarespace, and Finalsite is a big name in school websites. WordPress is our favorite for four reasons: Ease of Use Ownership Extendabilty Community 1. Affordability It’s no…
Courtesy of Hal Gatewood on Unsplash.
Great school website design trends to note for 2021
As we are hustling through the new year into the spring, school website designers are picking up more assignments for small schools to meet their deadlines to start marketing for recruitment. If you’re in a similar position and you’ve reached a creative rut, or you don’t know which elements of…
Tips for building your school website sitemap
Editing a website or completing a site overhaul and starting from scratch is a long process that has multiple steps, including creating a sitemap for the website’s organization. If you’ve been tasked with building your school website sitemap, you may be wondering how to create one effectively. Here are a…
Courtesy of Edho Pratama on Unsplash
Key school website terminology you should know
We’ve crafted a guide to help you understand some of the most important terms in the school website industry.
Advantages of Dynamic Content on WordPress Sites
Creating a more professional WordPress website can be done through enhancing site design and plugging in advanced features. Web developers will suggest these options to you; however, have you thought about including some dynamic content into your WordPress site to boost the overall user experience? What is dynamic content? Dynamic…
Courtesy of Ben White on Unsplash
Lift your small school’s holiday spirits with these virtual ideas
The holidays are usually such an exciting part of the year, and COVID-19 will definitely impact this holiday season. With school communities trying to virtually engage away from each other, how are small schools supposed to foster a positive, optimistic culture for the holidays? If morale is low in your…
How Google’s new COVID-19 attributes can help your small school or non-profit
As we all know, Coronavirus has sent the education industry through a loop, especially small, independent, and private schools. As the next school year’s recruiting season circles around and uncertainty continues, parents will begin their online research to find the best match for their child. Google My Business offers “attributes”…
Aligning your small school’s SEO with its target audiences during COVID-19
Coronavirus has flipped the education world upside down. As this school year begins, teachers, students, and their families all adjust to new implications of online learning. Over the summer, enrollment in private, independent schools spiked as frustrated parents searched for alternatives to public school for their children. Enrollment for this…
Photo by William Iven on Unsplash.
Social Media Mistakes to Avoid During the Pandemic
Every time we blink, there’s COVID-19 social media content, especially on social media. Because of social distancing and COVID-19 safety regulations, more people are staying home and are increasingly active online. As the new school year begins, eyes turn to your school’s social media accounts to feel a sense of…
Preparing your website and messaging for Giving Tuesday
If you work for a non-profit organization, Giving Tuesday is probably somewhere in the back of your mind as you put together your more current fundraising campaigns. Though we’re still a few months out from the worldwide day of donating, it’s critical to begin planning with plenty of time in…