Sharing Some TLC

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Design TLC’s online course building skills featured on LifterLMS podcast

Tara was excited to be featured on the LifterLMS podcast to discuss the online learning platform Design TLC created for Tiny Chefs.  Tara used LifterLMS software to build online cooking courses for children. These online courses have given Tiny Chefs a chance to market their products online at a time…

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Tell-tale signs your school website needs to be updated

Website technology is constantly evolving, bringing new updates designed to make our lives easier, especially in the means of digital marketing. Though staying up to date with every new plug-in and widget may be time-consuming, it’s worth it to keep your organization or school website fresh to make sure you’re…

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Using Canva to custom-size your images

Adjusting your images to fit custom dimensions in WordPress can be frustrating, and sometimes time consuming without prior instructions. Luckily, Canva is a helpful tool that’s great for resizing your images for your WordPress site.  The first step is creating your free Canva account if you don’t already have one. …

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School Marketing Strategies to Implement Over the Summer

Summer is in full swing, and your school planning for the next year is well underway by now. Between rearranging school calendars and creating virtual events, to adjusting curriculum and match remote learning requirements, you’re most likely up to your elbows in prepwork for the fall. To add to the…

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Quick changes to effectively boost your school website’s news page

With the craziness of today’s current events, your school or organization’s website needs to be as functional and up to date as ever. With COVID-19 wreaking havoc on school communities and organizations, families are frantic for every update regarding the upcoming school year. In addition to informational updates, they will…

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tuition page screen capture Make sure your tuition information is easy to read.

Is Your Private School Tuition Information Updated and Easy to Find on Your Website?

As the summer season begins, parents and families will be planning their finances for the next school year. Families will plan to enroll their children in new schools, switch between different programs, and may stumble upon your website to look at your tuition rates. When they do this, it’s crucial…

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Optimizing your website design through user tests

What are user tests?  There are many elements that go into the making of a new website for your school or nonprofit. A website needs to be clean and readable, attractive to viewers, and easy to navigate – it requires good overall usability. The most important information you’re trying to…

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SchoolBrandingGuide

Are you ensuring brand consistency in your school communications?

The brand of your school or business is its visual elevator pitch to the world. The company colors, the logo, imagery, and your tone all blend together to create your brand that has the potential to attract clients. Your brand is your chance to stand out against competitors. Because of…

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Don’t Make a Mistake With Your Website Contact Form

Contact forms are a critical element on your website. We’ve written a blog post about contact form delivery issues. No website should be without a contact form/page. However, if you have one and the wrong person (or no person!) is notified when someone fills out your contact form, your organization…

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What Should Be On Your School Website Homepage

Your school website home page is often (but not always – more on that in a future blog post!) the first page people come across when they visit your website. It’s usually the page that gets the most attention during the website design and development process, with good reason. We…

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Use SVGs for Your Logo

When I wrote about SVGs in 2016, it was big news. It’s standard for us now to use SVG format for logos on websites we develop. I am always surprised at the number of new websites launched with PNG format logos. Everyone should use SVG format logos on their websites…

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How to add a user in Google Search Console

Google Search Console is an essential tool for analyzing website performance. Web developers should have access to their client’s Google Search Console in order to submit sitemaps and monitor and fix any errors. Search Console also provides valuable information for SEOs to see what search terms people are using to…

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Creating New Opportunities with Online Courses

The Coronavirus Shutdown has been devastating for many small businesses. After school classes, camps and other in-person enrichment programs have had to pivot to survive. We recently helped Tiny Chefs create a full online cooking course for kids and families in order to continue to offer their creative programming during…

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What Is Your School Website’s Call To Action During COVID-19?

A call to action (CTA) is a prompt on a website that tells the user to take some specified action. We see “Sign Up” or “Add To Cart” buttons serving as CTA’s on sales or lead-generating websites. For school websites, the CTA is usually an invitation to visit the school…

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Should Your School Work on Website SEO and New Content During COVID-19?

With so many changes happening, we’ve seen a drop off in interest in SEO for school websites during the COVID-19 crisis. However, we believe a focus on SEO and website content right now can actually help private schools prepare for uncertainty and implement a successful strategy for minimizing attrition and…

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Is This One For You? Amilia Class Registration Software Review

Our third and final in-depth class registration software review platform is Amilia (not to be confused with the WordPress plugin Amelia, which is more for appointment booking and not related to the Amilia software we are reviewing here). Amilia is a Canadian registration software company. We found this software to…

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CourseStorm Class Registration Software: A Comprehensive Review

The next class management platform we are reviewing is CourseStorm. This is the second in our series of reviews to help enrichment programs, camps and schools select class registration software that works best for them. CourseStorm is a great fit for WordPress websites. There is a plugin which makes an…

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Sawyer Class Management Software: A Comprehensive Review

We have recently been trying out different class management platforms. Since we work with enrichment programs and camps, they often ask us for class management software recommendations. There are many, many class management systems available – it can be overwhelming! For our review, to narrow the options, we focused on…

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How Can We Help During The COVID-19 Crisis?

The news right now is overwhelming. The number of people affected by Conronavirus multiplies exponentially every day, along with a constant barrage of COVID-19 related emails. The rapidly changing information on the spread of the virus and how to respond to it is stressful. Schools in my state are closed…

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Choosing Class Registration Software To Make Things Easy For You and Your Customer

Our clients who offer after school classes, camps and other enrichment activities use a variety of class registration software systems. These platforms help business owners manage their class offerings/schedule, registration, students and instructors, payments and more. Some class registration software is industry-specific, such as MindBody, which is the leader in…

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