Sharing Some TLC

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Choosing Class Registration Software To Make Things Easy For You and Your Customer

Our clients who offer after school classes, camps and other enrichment activities use a variety of class registration software systems. These platforms help business owners manage their class offerings/schedule, registration, students and instructors, payments and more. Some class registration software is industry-specific, such as MindBody, which is the leader in…

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Create a website alert: How to highlight important information on your website in a time of urgency

The websites we create for schools, camps, and after school programs need to have a way to alert website visitors to important information. This includes school closures due to snow days, registration period opening for camps and classes, and other announcements. Nonprofits also need this functionality to draw attention to…

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WordPress-Updates

Why It Is Important To Update Your WordPress Plugins and Themes

WordPress is an excellent platform to use for many types of websites. This is evidenced by the fact that over 30% of the world’s websites are built with this open-source software. When you use WordPress’s open-source solution for a website, it is important to be aware of the need to…

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9 Tips for School Website SEO

Parents want to find your website and enroll their children. Your school website needs to stand out in search engines, like Google. We’ll give you our top 9 school website SEO tips. 1. Fresh content Search engines, like Google, notice when you regularly have fresh content. You don’t need to…

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Increase Attendance By Improving Your School Events Calendar

Getting people to your school or program’s events doesn’t have to be hard. Your website exists to reach your visitors. Using a camp or school events calendar to draw people to your website can quickly increase registration. Camp or School Events Calendar To give visitors an overview of all events,…

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Keeping Your School Website Fresh with New Photography

One of the benefits of a school website refresh is the process of creating and adding new, current photography. A telltale sign that a school’s website is out of date is that the students in the photos are now in their 20’s! It’s important for school websites to feature real…

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Choosing a domain name for a nonprofit or school

We are often asked for help in choosing a domain for a nonprofit or school. A Top Level Domain, or “TLD” is the ending of a url – what comes after the “Dot”. The most common TLD is .com, but there are many others (more than 1,000), including .org, .info…

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Get Ready To Launch Your Summer Camp Registration

The first months of the year are the key time for summer camp registration on your website. Whether your organization is a summer camp, or if you are a school or enrichment program who runs a summer camp, now is the time to make sure your website is ready and…

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Is Your Nonprofit Website Ready For The End Of Year Donation Boost?

We get excited at the end of the year when we look at donation reports on our nonprofit client websites (we use GiveWP which offers some great reporting right within the WordPress website dashboard). This year, one of our client sites has had over 200 donations in the last week…

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How to Gain More Members and Donors With Your Nonprofit Fundraising Website

In our article about What Makes a Nonprofit Website Successful, we share the vital features which are necessary to include on your organization’s fundraising website and donation page. We discuss the importance of adding content which shows your legitimacy, features authentic photography, and shares your clearly communicated benefits & mission….

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How to Increase Enrollment Using Your School Website

Are you trying to increase enrollment at your school or organization? Attracting new prospects doesn’t have to be so hard. We’ll walk you through how your school website can increase enrollment. What Do Parents Want for Their Children? Parents are searching for the right fit for their children. You have…

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What Makes a Nonprofit Website Successful?

We specialize in WordPress nonprofits websites. Identifying goals, creating a positive user experience, communicating key messages and solving problems are the basis of the work we do. When it comes to nonprofit websites, we break the site down into 3 main areas of strategic focus: Design, Content, and Technical Structure….

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Google Analytics Basics for Schools, Camps and Nonprofits

We connect all the websites we build to Google Analytics (GA). GA is a free resource that can give you a wealth of knowledge about your website traffic and performance. It is an overwhelming amount of data which can be scary if you don’t have an idea of what to…

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felix-mittermeier-nAjil1z3eLk-unsplash Photo from Unsplash by Felix Mittermeier

Are You Doing A Competitive Comparison of Websites?

Part of a marketing strategy is researching and evaluating the competition. Have you looked at your competitor’s websites lately and done a comparison with your own website? Looking at what other nearby schools or enrichment programs are doing can give you ideas for content, keywords and other elements you can…

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Uh Oh! WordPress not sending email from Contact Form

Every website should have a contact form. This is an important way for people to reach you, and often the key lead generator on a website. We use Gravity Forms on most of the websites we create, as it is reliable, has a lot of add on features, and we…

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Get Rid of Mixed Content on Your WordPress Website

What is Mixed Content? Mixed content on a website occurs when the initial code is loaded over a secure HTTPS connection, but other resources (such as images, videos, stylesheets, scripts) are loaded over an insecure HTTP connection. This is called mixed content because both HTTP and HTTPS content are being…

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Is Your Website Accessible?

Website accessibility is a hot topic right now. Since 1990, the Americans with Disability Act (ADA) has prohibited discrimination based on disability. Originally focused on accessibility to brick and mortar buildings, it has expanded to include virtual spaces, as well. This means that your website (a virtual space) should allow…

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FAQs

3 Reasons Why School and Camp Websites Should Have a FAQ Page

When we look at other school and camp websites for inspiration, we notice that a lot of them do not have a FAQ (Frequently Asked Questions) page. This is a missed opportunity! Here are 3 reasons why your website should have a FAQ page and how to make your FAQ…

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Design TLC website for schools

Why We Specialize In Custom Websites For Educational Organizations

Design TLC recently announced that we are specializing in websites for small schools, camps, enrichment programs and nonprofits. The Story We have built websites for a variety of wonderful small businesses for almost 10 years! Upon reflection, I recently realized that many of the projects we have in our portfolio…

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back to school website

Is your school website back to school ready?

Summer is over. School is underway. Your school website is an important marketing tool for prospective families, and is also an important communication tool for your enrolled families. It’s not too late to be sure your website is ready for new and returning families to ensure they have a positive…

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