Sharing Some TLC

Visit-Button

What Is Your School Website’s Call To Action During COVID-19?

A call to action (CTA) is a prompt on a website that tells the user to take some specified action. We see “Sign Up” or “Add To Cart” buttons serving as CTA’s on sales or lead-generating websites. For school websites, the CTA is usually an invitation to visit the school…

Read More...
empty-classroom-covid

Should Your School Work on Website SEO and New Content During COVID-19?

With so many changes happening, we’ve seen a drop off in interest in SEO for school websites during the COVID-19 crisis. However, we believe a focus on SEO and website content right now can actually help private schools prepare for uncertainty and implement a successful strategy for minimizing attrition and…

Read More...
ClassListing

Is This One For You? Amilia Class Registration Software Review

Our third and final in-depth class registration software review platform is Amilia (not to be confused with the WordPress plugin Amelia, which is more for appointment booking and not related to the Amilia software we are reviewing here). Amilia is a Canadian registration software company. We found this software to…

Read More...
customcss

CourseStorm Class Registration Software: A Comprehensive Review

The next class management platform we are reviewing is CourseStorm. This is the second in our series of reviews to help enrichment programs, camps and schools select class registration software that works best for them. CourseStorm is a great fit for WordPress websites. There is a plugin which makes an…

Read More...
Sawyerscreenshot

Sawyer Class Management Software: A Comprehensive Review

We have recently been trying out different class management platforms. Since we work with enrichment programs and camps, they often ask us for class management software recommendations. There are many, many class management systems available – it can be overwhelming! For our review, to narrow the options, we focused on…

Read More...
Tara-COVIDMessage

How Can We Help During The COVID-19 Crisis?

The news right now is overwhelming. The number of people affected by Conronavirus multiplies exponentially every day, along with a constant barrage of COVID-19 related emails. The rapidly changing information on the spread of the virus and how to respond to it is stressful. Schools in my state are closed…

Read More...
Sawyerscreenshot

Choosing Class Registration Software To Make Things Easy For You and Your Customer

Our clients who offer after school classes, camps and other enrichment activities use a variety of class registration software systems. These platforms help business owners manage their class offerings/schedule, registration, students and instructors, payments and more. Some class registration software is industry-specific, such as MindBody, which is the leader in…

Read More...

Create a website alert: How to highlight important information on your website in a time of urgency

The websites we create for schools, camps, and after school programs need to have a way to alert website visitors to important information. This includes school closures due to snow days, registration period opening for camps and classes, and other announcements. Nonprofits also need this functionality to draw attention to…

Read More...
WordPress-Updates

Why It Is Important To Update Your WordPress Plugins and Themes

WordPress is an excellent platform to use for many types of websites. This is evidenced by the fact that over 30% of the world’s websites are built with this open-source software. When you use WordPress’s open-source solution for a website, it is important to be aware of the need to…

Read More...
CommunikidsScreenshotFeatured

9 Tips for School Website SEO

Parents want to find your website and enroll their children. Your school website needs to stand out in search engines, like Google. We’ll give you our top 9 school website SEO tips. 1. Fresh content Search engines, like Google, notice when you regularly have fresh content. You don’t need to…

Read More...

Increase Attendance By Improving Your School Events Calendar

Getting people to your school or program’s events doesn’t have to be hard. Your website exists to reach your visitors. Using a camp or school events calendar to draw people to your website can quickly increase registration. Camp or School Events Calendar To give visitors an overview of all events,…

Read More...
Child-Camera-School-Photography

Keeping Your School Website Fresh with New Photography

One of the benefits of a school website refresh is the process of creating and adding new, current photography. A telltale sign that a school’s website is out of date is that the students in the photos are now in their 20’s! It’s important for school websites to feature real…

Read More...
_org

Choosing a domain name for a nonprofit or school

We are often asked for help in choosing a domain for a nonprofit or school. A Top Level Domain, or “TLD” is the ending of a url – what comes after the “Dot”. The most common TLD is .com, but there are many others (more than 1,000), including .org, .info…

Read More...
childhood-4290650_1920

Get Ready To Launch Your Summer Camp Registration

The first months of the year are the key time for summer camp registration on your website. Whether your organization is a summer camp, or if you are a school or enrichment program who runs a summer camp, now is the time to make sure your website is ready and…

Read More...
kat-yukawa-K0E6E0a0R3A-unsplash Photo by Kat Yukawa on Unsplash

Is Your Nonprofit Website Ready For The End Of Year Donation Boost?

We get excited at the end of the year when we look at donation reports on our nonprofit client websites (we use GiveWP which offers some great reporting right within the WordPress website dashboard). This year, one of our client sites has had over 200 donations in the last week…

Read More...
perry-grone-lbLgFFlADrY-unsplash

How to Gain More Members and Donors With Your Nonprofit Fundraising Website

In our article about What Makes a Nonprofit Website Successful, we share the vital features which are necessary to include on your organization’s fundraising website and donation page. We discuss the importance of adding content which shows your legitimacy, features authentic photography, and shares your clearly communicated benefits & mission….

Read More...
school-website-family

How to Increase Enrollment Using Your School Website

Are you trying to increase enrollment at your school or organization? Attracting new prospects doesn’t have to be so hard. We’ll walk you through how your school website can increase enrollment. What Do Parents Want for Their Children? Parents are searching for the right fit for their children. You have…

Read More...
nonprofitfeatured

What Makes a Nonprofit Website Successful?

We specialize in WordPress nonprofits websites. Identifying goals, creating a positive user experience, communicating key messages and solving problems are the basis of the work we do. When it comes to nonprofit websites, we break the site down into 3 main areas of strategic focus: Design, Content, and Technical Structure….

Read More...
image5-1

Google Analytics Basics for Schools, Camps and Nonprofits

We connect all the websites we build to Google Analytics (GA). GA is a free resource that can give you a wealth of knowledge about your website traffic and performance. It is an overwhelming amount of data which can be scary if you don’t have an idea of what to…

Read More...
felix-mittermeier-nAjil1z3eLk-unsplash Photo from Unsplash by Felix Mittermeier

Are You Doing A Competitive Comparison of Websites?

Part of a marketing strategy is researching and evaluating the competition. Have you looked at your competitor’s websites lately and done a comparison with your own website? Looking at what other nearby schools or enrichment programs are doing can give you ideas for content, keywords and other elements you can…

Read More...