Posts by Tara Claeys

How To Search For and Find Keywords

Are you wondering how to search for keywords? Keyword research is an important part of SEO (though not the only part! We go over keywords as part of an SEO strategy for summer camp websites here). This research can be very complex and involved, which takes a lot of time, tools and experience. If you…

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How To Choose a Web Designer For Your Business

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Are you thinking about creating a new website for your business? You might consider building a website yourself, especially if your business is small and your budget is limited. However, once you reach a point where you want to invest in important marketing tools like a website, you might consider hiring a professional to create…

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Katie Raguindin,Tiny Chefs

“We loved working with Tara for our website redesign! Communication was a breeze, her outline and proposal of work was clean and concise, and the work that her team delivered was exactly what we expected and needed to create a new look and flow.  Our increase in business definitely shows from her hard work and…

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Why Landing Pages Can Help Your Business

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… And What Exactly Is A Landing Page? Let’s start with what a Landing Page is NOT. Many people refer to the “Home Page” of their website as a “Landing Page.” You could argue that any page someone lands on could be referred to as a “Landing Page.” (And in fact, to Google Analytics, a…

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How to Improve Your Summer Camp Website’s SEO

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It’s getting to be summer camp registration time! While some camp programs have a waiting list within hours, others may struggle to bring in new campers. Most parents pick camp programs based on reputation and word of mouth in their community, but many people rely on a Google search to look for summer camp options…

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How To Add Images to a WordPress Website The Right Way

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Images, and how you add them to your website, can make or break the success of your website. An unappealing, unprofessional photo or graphic can leave your visitors with a negative impression of your business. A great photo can grab attention; however, if the image is not prepared properly for the web, or if it…

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