Posts by Tara Claeys
Maximizing Your Impact: The Power of Matching Gifts for Nonprofits
In the world of nonprofit organizations, every contribution counts. Whether it’s a modest donation from an individual or a substantial grant from a foundation, these funds fuel the important work that nonprofits do. But what if we told you that there’s a way to double the impact of each donation without asking donors to give…
Read MoreEasy Improvements For Better School and Nonprofit Website Performance
Before we delve into the specifics of enhancing website performance, it’s crucial to revisit a fundamental rule of website design. The allure of adding numerous bells and whistles to your website, such as videos, animations, and flashy elements can be tempting. However, these embellishments can potentially lead to a negative user experience if not executed…
Read MoreWhy Choose WordPress for Montessori and Preschool Websites
A strong online presence is essential for small schools, including Montessori and preschools. A well-designed website not only serves as a gateway for prospective parents and caregivers but also reflects the unique philosophies and values that these institutions uphold. When it comes to building a website that effectively captures the essence of a Montessori or…
Read MoreLeveraging APIs in Web Development: Enhancing School Websites with Blackbaud Integration for WordPress
Design TLC is uniquely positioned to integrate the Blackbaud API into a WordPress website for schools. Check out the website we created for The Renbrook School to see an example of how this combination comes to life. Read on to learn more about APIs, and how Blackbaud and WordPress can work together to create a…
Read MoreTop 5 Ranking Factors for Local Organic SEO for Schools
Independent school marketers recognize the importance of having a strong online presence to attract prospective students and parents. Organic local search engine optimization (SEO) plays a crucial role in ensuring that schools appear prominently in search results when individuals look for educational institutions in their area. Organic vs. Paid SEO Organic SEO and paid SEO…
Read MoreSix WordPress Plugins To Consider for the Best School Website
Did you know that WordPress powers 455 million websites worldwide? Given its popularity, it’s no secret that we think WordPress is the best school website design option! There area number of website platforms available for schools, including proprietary CMS platforms like Finalsite. Since WordPress is Open Source software, this means with WordPress, you own your…
Read MoreIs Your Small School Website Design Succeeding?
5 Things To Check to Measure School Website Success A high-functioning, effective school website is a must for your small school! While a successful private school website doesn’t have to cost an arm and a leg, it is a significant investment for your school and requires special attention when budgeting for the next quarter or…
Read MoreHow to Highlight Your Faculty Directory in Your School Website Content
Your school website content should be easy and interesting to navigate, and this includes your faculty and staff directory. Interested parents who may want to enroll their child in your school may spend a significant amount of time scanning through your faculty directory to learn more about your school culture. This is a great opportunity…
Read MoreUsing Your School Website’s Data to Increase Enrollment
Data is one of the most critical assets to a website— but understanding how to use that data and apply it to your school content marketing and enrollment strategy is key to leveling up your website. Though it may seem daunting to beginners, analyzing website data can be broken up into manageable chunks. In the…
Read More10 Tips for SEO Schools Should Know About
In the competitive world of private schools, having a well-designed and optimized website is essential for attracting potential students and their families. The website is often the first point of contact for parents looking for information about the school, and it can play a crucial role in their decision-making process. Similarly, nonprofit organizations rely on…
Read More2022 School and Nonprofit Website Wrap Up – Our Year in Review
It is hard to believe, but 2022 is coming to a close— happy holidays and happy New Year! What a whirlwind this year has been. While we can’t wait to see what next year holds, the holiday season gives an opportunity to look back and reflect on this past year and highlight some of our…
Read MoreHow To Practice Values-Based Gift-Giving This Holiday Season
The holiday season is officially upon us! With Thanksgiving in the rearview mirror, people begin frantically purchasing gifts for Christmas, especially with the enticing Black Friday and Cyber Monday deals. While purchasing and giving gifts at Christmas time is a joy to some, it can be a chore to others. Not to mention, excessive gift…
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