Sharing Some TLC
Keeping Your School Website Fresh with New Photography
One of the benefits of a school website refresh is the process of creating and adding new, current photography. A telltale sign that a school’s website is out of date is that the students in the photos are now in their 20’s! It’s important for school websites to feature real…
Photo by Kat Yukawa on Unsplash
Is Your Nonprofit Website Ready For The End Of Year Donation Boost?
We get excited at the end of the year when we look at donation reports on our nonprofit client websites (we use GiveWP which offers some great reporting right within the WordPress website dashboard). This year, one of our client sites has had over 200 donations in the last week…
How to Gain More Members and Donors With Your Nonprofit Fundraising Website
In our article about What Makes a Nonprofit Website Successful, we share the vital features which are necessary to include on your organization’s fundraising website and donation page. We discuss the importance of adding content which shows your legitimacy, features authentic photography, and shares your clearly communicated benefits & mission….
What Makes a Nonprofit Website Successful?
We specialize in WordPress nonprofits websites. Identifying goals, creating a positive user experience, communicating key messages and solving problems are the basis of the work we do. When it comes to nonprofit websites, we break the site down into 3 main areas of strategic focus: Design, Content, and Technical Structure….
Photo from Unsplash by Felix Mittermeier
Are You Doing A Competitive Comparison of Websites?
Part of a marketing strategy is researching and evaluating the competition. Have you looked at your competitor’s websites lately and done a comparison with your own website? Looking at what other nearby schools or enrichment programs are doing can give you ideas for content, keywords and other elements you can…
Uh Oh! WordPress not sending email from Contact Form
Every website should have a contact form. This is an important way for people to reach you, and often the key lead generator on a website. We use Gravity Forms on most of the websites we create, as it is reliable, has a lot of add on features, and we…
Responding To Website Hosting Problems
Even the best websites can experience issues, hosting problems and downtime. Software is not perfect, servers can break down, and bad guys can hit your site with malware or other malicious code. We recently shared some tips on fixing website issues here. Issues your website experiences can be the result…
The robots.txt file, or what a bot can do on your website
As we mentioned in a previous blog post, each search engine on the web has its own robots, or bots, constantly crawling sites. These bots are not limited to Google and Bing and Yahoo. Any social media application (think Facebook or Pinterest) has its own crawling bots, as do aggregators…
WordPress Tags are Not The Same As Instagram Hashtags
Do you know the difference between a WordPress tag and hashtags used on social media? Not all tags are the same! Instagram Hashtags At Design TLC, we are fans of Instagram (follow our new-ish Instagram page here). Instagram has become a popular social media tool, and is widely used as…
Reputation Marketing: Get More Genuine Online Business Reviews
When you’re looking to try a new restaurant or find a home service provider, what do you do? If you are like most people, you turn to the internet to search, and then you look at online reviews to narrow down your options and make a decision about where to…
How To Choose a Web Designer For Your Business
Are you thinking about creating a new website for your business? You might consider building a website yourself, especially if your business is small and your budget is limited. However, once you reach a point where you want to invest in important marketing tools like a website, you might consider…
Why Landing Pages Can Help Your Business
… And What Exactly Is A Landing Page? Let’s start with what a Landing Page is NOT. Many people refer to the “Home Page” of their website as a “Landing Page.” You could argue that any page someone lands on could be referred to as a “Landing Page.” (And in…