Sharing Some TLC

image of link

Backlinks: How to see who is linking to your website

… and why you should care A very important factor in improving a website’s rank in search engines is backlinks. The more quality websites that link to your website, the better your chances of ranking higher in Google searches. Checking Links To Your Website There are many free tools that…

Read More...
nick-fewings-zF_pTLx_Dkg-unsplash

What You Need to Know About Website Redirects

Do you know how to redirect a webpage or what that means? Just as you need to notify the post office to forward your mail when you move to a new address, the same needs to be done when you change your any url/permalink on your website. The url/permalink is…

Read More...
clean-up-website

Schedule Your Website Cleanups Like Martha

Martha Stewart, the Queen of Housekeeping has a recommended schedule for house cleaning and maintenance. We often describe a website as being like a house when we talk about the relationship between website files, domains and hosting. In this case, we are going to recommend scheduling website cleanups similar to…

Read More...
bence-boros

How Can You Optimize Your Content for Voice Search?

With voice search quickly becoming a part of everyday life, it is increasingly important to optimize your website to meet its unique demands. Many statistics showcase the “voice search revolution.” Some studies estimate that by 2020, 50% of searches will be performed by voice and 30% won’t even use a…

Read More...
Planning Website Content

Make Your WordPress Website Better With Categories & Tags

You’ve researched your keywords and written quality content, but without the right taxonomies, you are missing an important step that could make a big difference in your ability to reach your audience. For WordPress, these default taxonomies are called “categories” and “tags”, and they are vital keys to getting the…

Read More...
GMB

Safely Adding a User to a Google My Business Listing

As mentioned in these quick tips for using Google My Business for SEO, having a Google My Business listing is important for your company’s online presence. Having this listing, properly configured, can increase your business’ chances of showing up in a Google search and in the top 3 featured businesses….

Read More...
GMB-Map

Quick & Easy Tips For Using Google My Business and Google Maps for SEO

Google My Business (GMB) and Google Maps are powerful marketing and SEO tools. Having a Google My Business listing increase your chances of showing up in a Google search and in the top 3 featured businesses in a search (called the Google Local 3-pack). It can be confusing and a…

Read More...
LaptopForWebsiteContent

The Increasing Importance of Quality Website Content

“Content is King” is a phrase coined by Steve Jobs in 1996 in reference to the future of the internet. This idea has been progressively evident as it relates to SEO and a website’s success. The value of website content has evolved even further within the last 5 years. Google’s…

Read More...
robot

The robots.txt file, or what a bot can do on your website

As we mentioned in a previous blog post, each search engine on the web has its own robots, or bots, constantly crawling sites. These bots are not limited to Google and Bing and Yahoo. Any social media application (think Facebook or Pinterest) has its own crawling bots, as do aggregators…

Read More...
Map

What Is a Sitemap and Why Do You Need One?

A site map is the structure or list of pages on a website. Let’s learn more and understand what does a sitemap do? A Site Map Is a Plan A key part of the website strategic planning process is the development of the site map. A site map can simply…

Read More...
analytics

How to Add Someone to Your Google Analytics Account

We help clients review and analyze their website information in Google Analytics. This free service connects your website to a wealth of data that Google collects about your website traffic, including number of visitors, where they come from, what content they use on your site and how long they spend…

Read More...

What is a Website Audit?

We start with a website audit when someone comes to us looking for a new or “refreshed” website. Our website audit is a combination of assessments that help us evaluate a website for performance, user experience, SEO, messaging and design. This process guides the strategic direction and recommendations for improvements….

Read More...