Sharing Some TLC

analytics

How to Add Someone to Your Google Analytics Account

We help clients review and analyze their website information in Google Analytics. This free service connects your website to a wealth of data that Google collects about your website traffic, including number of visitors, where they come from, what content they use on your site and how long they spend…

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What is a Website Audit?

We start with a website audit when someone comes to us looking for a new or “refreshed” website. Our website audit is a combination of assessments that help us evaluate a website for performance, user experience, SEO, messaging and design. This process guides the strategic direction and recommendations for improvements….

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Reviews

Reputation Marketing: Get More Genuine Online Business Reviews

When you’re looking to try a new restaurant or find a home service provider, what do you do? If you are like most people, you turn to the internet to search, and then you look at online reviews to narrow down your options and make a decision about where to…

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keywords

How To Search For and Find Keywords

Are you wondering how to search for keywords? Keyword research is an important part of SEO (though not the only part! We go over keywords as part of an SEO strategy for summer camp websites here). This research can be very complex and involved, which takes a lot of time,…

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summer-camp-photo

How to Improve Your Summer Camp Website’s SEO

It’s getting to be summer camp registration time! While some camp programs have a waiting list within hours, others may struggle to bring in new campers. Most parents pick camp programs based on reputation and word of mouth in their community, but many people rely on a Google search to…

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catphoto If you take a photo with your phone, make sure you optimize it before you upload it to your website.

How To Add Images to a WordPress Website The Right Way

Images, and how you add them to your website, can make or break the success of your website. An unappealing, unprofessional photo or graphic can leave your visitors with a negative impression of your business. A great photo can grab attention; however, if the image is not prepared properly for…

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Lawn Service

How Setting Up Your Google My Business Page Helps You Get Found

Google wants to help you get found by potential customers. Why? Because Google’s goal is to be the search engine that everyone goes to when they are looking for information. Check out this article about how to optimize your content for Google. There’s more you can do to help your…

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point

How To Use the Yoast Meta Box to Make Your Website Stand Out in a Google Search

Using the Meta Box Snippet Editor in the Yoast SEO Plugin for WordPress, you can impact the three key elements of your Search Result: Title, Slug and Meta Description. If you want your website result to stand out, these three things should be well written to make users want to click through to your site.

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https

It's all about the "S": Google and its HTTPS Policy

Head S Up if you are not using https! Google has a policy regarding HTTPS on websites that you should know about. As a primary internet browser, dictates some best practices for website owners and developers. In the recent past, for example, Google started “requiring” websites to be mobile responsive…

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seo

SEO – Writing good content

I am pleased to welcome guest blogger Grant Price III. Grant is a WordPress Tutor and Consultant in the Washington DC area. He has been training individuals and corporations about the web and WordPress since 2012. For WordPress tutoring and training, visit WPtutoring.com. Today Grant is sharing some tips about…

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