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Measuring Website Success: Key Performance Indicators for Nonprofits
For nonprofit organizations, a website is more than just an online presence; it’s a critical tool for engagement, awareness, and action. But how do you know if your website is actually supporting your mission and goals? Measuring website success involves analyzing specific Key Performance Indicators (KPIs) that reveal how well…
Design TLC Wins Gold in the MarCom Awards for The Winsor School Website!
We are thrilled to share that Design TLC, in collaboration with E&A Co., has won a MarCom Gold Award for our work on The Winsor School website! 🎉 This prestigious honor is a testament to the creativity, design excellence, and technical expertise that went into this project, and we are…
Google Analytics: Unveiling Insights for Nonprofit Websites
Data-driven decision-making is essential for websites, and Google Analytics stands out as a powerful tool that can help nonprofits refine their online presence and boost engagement. By unraveling website traffic data, user behavior, and content performance, nonprofits can make informed choices that align with their mission and optimize their impact….
Optimizing Website Navigation for Improved User Experience
Website navigation is one of the most critical components of any online platform. For small schools and nonprofits, it shapes how users-parents, donors, students, and community members-interact with and explore your site. Clear navigation helps these organizations convey their missions, provide essential information, and encourage engagement in a user-friendly way….
The Art of Calls-to-Action (CTAs): Driving Engagement for Nonprofits
One of the main goals of a website is to drive user engagement. For nonprofits, this engagement can take many forms-donations, volunteer sign-ups, newsletter subscriptions, or event registrations. Each of these actions is critical for the organization’s mission and success. The linchpin to ensuring this interaction happens is a well-crafted…
The Role of Visual Branding in Nonprofit Website Design
As a nonprofit organization, every message counts, and every connection with a potential supporter can be the difference between making an impact and falling short. Visual branding plays a crucial role in making these connections more meaningful and long lasting. It is the first impression a visitor has when they…
Staying Updated and Secure: Design TLC’s Commitment to Your WordPress Website
At Design TLC, we pride ourselves on being at the forefront of the ever-evolving digital landscape, particularly when it comes to WordPress. Recently, the WordPress community has been abuzz with news surrounding a public dispute between Automattic’s CEO, Matt Mullenweg, and one of its long-standing clients, WP Engine. While this…
The Power of Storytelling in Nonprofit Website Design
It is important for nonprofit organizations to create compelling websites that communicate their mission, engage supporters, and inspire action. While data, facts, and statistics are essential, they often fail to move people emotionally. Storytelling, on the other hand, has the unique power to humanize causes, bridge connections, and build empathy….
Design TLC’s 2024 Accessibility Commitment: Prompting Software Developers to Make Improvements
In 2024, Design TLC has embraced accessibility as a central focus in our website development, setting a standard for inclusive digital experiences. The team at Design TLC has not only made significant strides in fixing common accessibility errors on our own websites, but we have also reached out to plugin…
The Importance of Responsive Design for Small School and Nonprofit Websites
For small schools and nonprofit organizations, having a website that performs seamlessly across all devices is a necessity. With users accessing the internet from smartphones, tablets, laptops, and desktops, a website that doesn’t adapt to various screen sizes risks alienating large segments of its audience. Responsive web design refers to…
WordPress Plugins That Transform Nonprofit Websites
Nonprofits face unique challenges when it comes to maintaining their online presence. Whether it’s raising awareness, managing donations, or engaging with volunteers, nonprofits need powerful tools to achieve their goals. WordPress, as a flexible and user-friendly platform, is a popular choice among nonprofits. However, the true potential of a WordPress…
Celebrating Success: A Look at Our 3 Summer Website Launches
This summer has been a season of creativity, collaboration, and successful launches for our team at Design TLC. We had the privilege of working with three distinguished educational institutions, each seeking to revamp their digital presence and enhance their communication with their communities. Here’s a closer look at these exciting…
Crafting Engaging Content for Small School Websites
Creating engaging content for small school websites is essential to attract prospective families, keep current families informed, and showcase the school’s unique qualities. With limited resources and a tight-knit community, small schools must be strategic in their content creation efforts. This guide explores various strategies and tips for crafting compelling…
Enhancing User Experience (UX) for Nonprofit Websites
Creating a compelling and effective online presence is essential for nonprofits to achieve their missions. The cornerstone of this presence is a website that provides an excellent user experience (UX). This is not just about aesthetics; it’s about ensuring that visitors can easily find the information they need, engage with…
What Are the Top Pages on Your Nonprofit Website? How to Find Them and Optimize Them
Your nonprofit’s website is often the first point of contact for potential donors, volunteers, and supporters. Understanding which pages on your site attract the most traffic and optimizing them can significantly enhance your organization’s online presence and impact. This blog post will explore how to identify your top-performing pages and…
The Impact of SEO on School Enrollment: Strategies for Small Schools
Small schools, often operating with limited marketing budgets, must find cost-effective ways to increase visibility and attract prospective students. Search Engine Optimization (SEO) is one such strategy that can significantly impact school enrollment. This blog post will delve into the impact of SEO on school enrollment and provide actionable strategies…
5 Essential Elements Every Nonprofit Website Should Have
Creating an effective website for a nonprofit organization is crucial to its success. A well-designed website can help build credibility, engage supporters, attract donors, and clearly communicate the mission and values of the organization. In order to accomplish these important goals, there are five essential elements we believe that every…
Independent Schools: What is the Process for Updating Your Website?
An independent school’s website is its primary interface with students, parents, and the broader community. It’s a vital tool for communication, recruitment, and engagement. Regularly updating an independent school website is essential for enhancing communication, reflecting the school’s image, improving user experience, and supporting engagement and recruitment. It ensures the…
How Schools Can Use AI to Generate Website Content and Improve SEO
From attracting prospective students and engaging parents to keeping the community informed, a school’s website plays a pivotal role. However, maintaining a dynamic, content-rich site that ranks well in search engine results can be challenging. This is where Artificial Intelligence (AI) comes into play. AI offers innovative solutions to streamline…
The Importance of User Experience: Key Statistics for 2024
User experience (UX) is a necessity for organizations and businesses striving to succeed. With users expecting seamless, efficient, and engaging interactions, companies must prioritize UX to stay competitive. In this summary, we delve into the critical statistics from TechJury‘s insights on user experience for 2024, highlighting the profound impact of…