Sharing Some TLC
4 Ways to boost your small school’s image in 2022
Just like the new year, new school projects are upon us! What is the top priority of your small school this January? Perhaps you’re looking to start the new year fresh with a complete rebrand? If so, this is the blog post for you. Creating a new brand identity for…
Courtesy of Edho Pratama on Unsplash.
Why you should redesign your small school website in 2022
The year is winding down, the holiday season is upon us! At this point in the year, students are preparing to be released for holiday break and your team is tying off projects and prepping for the next semester. As you dig into your Winter 2022 preparations, are you taking…
Courtesy of MD Duran on Unsplash
Tips for Improving Alumni Engagement for Small Schools
The pandemic has disrupted nearly everything about education for schools, alumni engagement included – especially in smaller schools. Students of all ages have sacrificed so much during the pandemic: their regular lifestyles, class schedules, social lives on campus, extracurricular activities, the list goes on and on! After everything students have…
When Should You Use Accordions on Your Website
Using accordions on a website can make the content easier to read at a glance and avoid overwhelming a website visitors with too many words. However, it should not be overused as accordions can also make a website harder to use by forcing too much clicking to access important information….
Summer projects for your school website
Summer is rapidly approaching, and as your students are anticipating the upcoming summer vacation, it’s time to start preparing your school’s website for the next school year. Website upkeep isn’t easy work. However, it is crucial to ensure your website is reaching its full potential. In this article we’ll list…
Courtesy of fotografierende on Unsplash
SEO copywriting hacks for your school website
It can be frustrating when you spend hours developing content for your school website without seeing any improvements in search rankings, enrollments, etc. If you find yourself in this case, it’s time to dial in on the actual content you’re writing. You could build out your website’s content for days,…
Photo by Julia M. Cameron from Pexels.
Tips for developing clear messaging for your school
Your school’s messaging is incredibly important when it comes to website design and development. Imagery, multimedia elements and other flashy features may get the attention of your website visitors, but it’s the content of your website’s message that will hook them in for more. It’s important that your school’s messaging…
Courtesy of Abe. B. Ryokan on Unsplash
The importance of avoiding duplicate content
If you’re trying to learn more about SEO for your small school’s website, you’ve probably heard of duplicate content. There’s a lot of mixed information out there about duplicate content, ranging from what duplicate content actually is, how you can be penalized for it, and whether or not it actually…
Courtesy of Nabeel Syed on Unsplash.
Prioritizing Quality over Quantity website traffic
When it comes to website traffic, it may be hard to believe that quality visitors over quantity matter. You may think, “Why should it? I’m getting loads of traffic, it should be helping me.” Lots of traffic is awesome, but it doesn’t always help if you don’t know the quality…
Tips for building your school website sitemap
Editing a website or completing a site overhaul and starting from scratch is a long process that has multiple steps, including creating a sitemap for the website’s organization. If you’ve been tasked with building your school website sitemap, you may be wondering how to create one effectively. Here are a…
Courtesy of Element5 Digital on Unsplash
4 Great Private School WordPress Website Designs
There is a different level of scrutiny that is involved because private schools are under more pressure to create compelling, interesting websites in comparison to public schools. In general, private schools are more competitive than public schools in terms of creativity and design, and it shows in their websites. Because…
Courtesy of Edho Pratama on Unsplash
Key school website terminology you should know
We’ve crafted a guide to help you understand some of the most important terms in the school website industry.