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The Benefits of WordPress for School and Nonprofit Websites

For schools and nonprofit organizations to effectively communicate, engage with their communities, and achieve their missions, a professional online presence is essential. WordPress, a popular content management system (CMS), is a versatile and cost-effective solution for building and maintaining websites which offers many benefits to both schools and nonprofit organizations….

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Graduates-tossing-hats Photo by Pavel Danilyuk

Connecting Through Time: Engaging with Alumni and Sharing Their Stories on Your School Website

School websites serve as the virtual gateway to a community’s educational journey. Beyond current students and faculty, a crucial aspect often overlooked is the connection with alumni. Alumni are the living embodiment of a school’s legacy, and their stories can be powerful tools for inspiring current students and fostering a…

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Easy Improvements For Better School and Nonprofit Website Performance

Before we delve into the specifics of enhancing website performance, it’s crucial to revisit a fundamental rule of website design. The allure of adding numerous bells and whistles to your website, such as videos, animations, and flashy elements can be tempting. However, these embellishments can potentially lead to a negative…

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Why Choose WordPress for Montessori and Preschool Websites

A strong online presence is essential for small schools, including Montessori and preschools. A well-designed website not only serves as a gateway for prospective parents and caregivers but also reflects the unique philosophies and values that these institutions uphold. When it comes to building a website that effectively captures the…

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Leveraging APIs in Web Development: Enhancing School Websites with Blackbaud Integration for WordPress

Design TLC is uniquely positioned to integrate the Blackbaud API into a WordPress website for schools. Check out the website we created for The Renbrook School to see an example of how this combination comes to life. Read on to learn more about APIs, and how Blackbaud and WordPress can…

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Top 5 Ranking Factors for Local Organic SEO for Schools

Independent school marketers recognize the importance of having a strong online presence to attract prospective students and parents. Organic local search engine optimization (SEO) plays a crucial role in ensuring that schools appear prominently in search results when individuals look for educational institutions in their area. Organic vs. Paid SEO…

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sigmund-OV44gxH71DU-unsplash-1 Courtesy of Sigmund on Unsplash.

10 Must-Haves for Every Montessori School Website

The Montessori philosophy, focusing on a child’s independence and sense of responsibility, is a unique education option parents often choose for their child. To stand out and effectively engage interested parents browsing your Montessori school’s website, your website must have several crucial elements to take a curious school parent through…

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school-website-user Courtesy of Annie Spratt on Unsplash

Is Your Small School Website Design Succeeding?

5 Things To Check to Measure School Website Success A high-functioning, effective school website is a must for your small school! While a successful private school website doesn’t have to cost an arm and a leg, it is a significant investment for your school and requires special attention when budgeting…

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How to Highlight Your Faculty Directory in Your School Website Content

Your school website content should be easy and interesting to navigate, and this includes your faculty and staff directory. Interested parents who may want to enroll their child in your school may spend a significant amount of time scanning through your faculty directory to learn more about your school culture. …

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carlos-muza-hpjSkU2UYSU-unsplash Courtesy of Carlos Muza on Unsplash.

Using Your School Website’s Data to Increase Enrollment

Data is one of the most critical assets to a website— but understanding how to use that data and apply it to your school content marketing and enrollment strategy is key to leveling up your website. Though it may seem daunting to beginners, analyzing website data can be broken up…

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kelly-sikkema-gcHFXsdcmJE-unsplash Courtesy of Kelly Sikkema on Unsplash.

Ready for a school website redesign? Read these 5 tips first.

If you are preparing to redesign your small school’s website, congratulations! A school website redesign is a long, comprehensive process that requires strong planning, strategy, and execution to be positively impactful to your school marketing strategy.  However, due to the complex nature of a redesign, it is important to prepare…

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SEO-for-schools Photo by Justin Morgan on Unsplash

10 Tips for SEO Schools Should Know About

In the competitive world of private schools, having a well-designed and optimized website is essential for attracting potential students and their families. The website is often the first point of contact for parents looking for information about the school, and it can play a crucial role in their decision-making process….

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