iThrive Her

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iThrive Her Nonprofit website
New website for iThriveHer

In 2020, Tara volunteered with Junior Achievement as a judge for one of their events. Through this connection, we were introduced to the team founding a new nonprofit called iThriveHer. In the beginning, we were excited to advise them on some website enhancements to their DIY website built with WordPress.com. We also worked with their summer intern to do some training on website design and content development.

We were struck by the enthusiasm of the team behind iThriveHer, as well as its mission to expose participants, “ThriverHers,” to the STEAM disciplines through hands-on workshops, training modules, field trips, leadership opportunities and mentoring relationships.

As a result of this relationship, as we entered the second half of 2021, Design TLC awarded our nonprofit pro bono award to iThriveHer.

We are excited to see iThriveHer continue to grow its impact on the community to help build the confidence needed for ThriveHers to excel in every corner of their lives

Objective

  • Migrate Website to WordPress.org: Transition iThriveHer from WordPress.com to WordPress.org on their existing hosting account for greater flexibility and control.
  • Refine Messaging & Visual Identity: Enhance the website’s imagery and messaging, using a mix of stock and original photos to create a compelling, positive online presence.
  • Enable Event Registration: Implement an online registration system for the 2022 Thriving LeadHers Summit, a free event offering interactive workshops and leadership development for underserved middle school girls.
  • Update Logo for Digital Use: Modernize the iThriveHer logo to be more web-friendly and adaptable across different platforms and media.

Approach

  • Website Migration & Setup: We started by moving the iThriveHer website from WordPress.com to WordPress.org for better customization and management, configuring the site on their existing hosting account and ensuring a smooth transition.
  • Messaging & Visual Enhancement: We worked with the iThriveHer team to refine content and imagery to effectively convey their mission by incorporating a mix of stock images and original photos to showcase the organization’s positive impact.
  • Event Registration Implementation:We added the ability to collect registration online for their upcoming Thriving LeadHers Summit, a free event with interactive workshops and leadership development activities for underserved middle school girls.
  • Logo Modernization: Updated the iThriveHer logo to be more adaptable for digital use across web, print, and social media.

Outcome

  • More Flexible & Scalable Website: Migrating to WordPress.org provides greater control, customization, and future scalability.
  • Stronger Brand Identity: The refreshed logo and visual design make iThriveHer’s brand more engaging and professional.
  • Improved User Engagement: Clear messaging and high-quality imagery create a welcoming and impactful online presence.
  • Seamless Event Registration: The new registration system makes it easier to sign up for the Thriving LeadHers Summit, ensuring broader participation.
  • Community Impact Growth: With an improved website and event functionality, iThriveHer is well-positioned to expand its reach and continue empowering young girls to succeed.