The importance of avoiding duplicate content


If you’re trying to learn more about SEO for your small school’s website, you’ve probably heard of duplicate content. There’s a lot of mixed information out there about duplicate content, ranging from what duplicate content actually is, how you can be penalized for it, and whether or not it actually hurts your SEO. In this…

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Google Core Web Vitals for your school website


Your website’s user-experience is critical to reaching your long term marketing goals. There are many elements that make up your school or non-profit website’s user experience: site speed, interactivity, responsiveness, etc.  In 2020, Google announced that “Core Web Vitals” would be used as ranking signals in 2021. What does this mean? It means that Google…

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SEO – Writing good content


I am pleased to welcome guest blogger Grant Price III. Grant is a WordPress Tutor and Consultant in the Washington DC area. He has been training individuals and corporations about the web and WordPress since 2012. For WordPress tutoring and training, visit Today Grant is sharing some tips about Search Engine Optimization, or SEO.…

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Breadcrumbs did not help Hansel and Gretel but they can help your Website


Breadcrumbs are  a secondary navigation format that reveals the user’s location in a website. The term actually comes from the Hansel and Gretel fairy tale …. you know the one with the scary, cannibalistic witch and yet another evil stepmother? In the story, Hansel and Gretel drop breadcrumbs while walking in the woods to form…

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10+ Favorite Free WordPress Plugins and Why You Should Use Them


I have used a lot of plugins over the years and I love listening to podcasts and reading blog posts to learn about new plugins and other’s favorites. Here are the Top 10+ Free Plugins I use on my WordPress websites: Yoast SEO: This plugin is one of the most popular in the WordPress Plugin…

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