Springboard Prize
When we started working with the Aviv Foundation in late 2019, COVID-19 was non-existent. As we prepared to launch the website in March, the pandemic forced a shutdown and reconsideration of programs and priorities.
Yet, now more than many other moment in history, investments in programs to help improve the lives of children is critical. This is why the Springboard Prize has moved ahead in 2021 with this call for entries from innovators to help solve child welfare issues.
The Springboard Prize for Child Welfare invests in new, exciting ideas focused on preventing child neglect and abuse, lifting up children and families within the child welfare system, and assuring their well-being beyond.
We look forward to seeing the revolutionary ideas put forward by entrants and the winner of this prize!
Objective
- Develop a website and digital presence for the Aviv Foundation to support its initiatives, including the Springboard Prize for Child Welfare.
- Adapt to evolving circumstances, particularly the impact of COVID-19, while maintaining the foundation’s mission of improving the lives of children.
- Facilitate a call for entries to attract innovative solutions for child welfare challenges.
Approach
- Designed and launched a website that effectively communicates the Springboard Prize’s mission and goals.
- Adjusted content and messaging to reflect the evolving priorities during the pandemic while keeping the focus on child welfare.
- Created a clear and engaging call for entries to encourage participation from innovators and changemakers working on child welfare solutions.
Outcome
- The Springboard Prize successfully launched in 2021, moving forward despite global challenges, and attracted visionary ideas to transform child welfare.
- The new website serves as a dynamic platform, providing essential information and updates about the prize.
- The Aviv Foundation strengthened its ability to engage with innovators and drive impactful investments in child welfare programs.
