Renbrook School
New custom website integrated with Blackbaud Core for the display of athletic team information, faculty and staff, and school calendar.
In the ever-evolving digital landscape, a strong online presence is crucial for institutions seeking to connect with their audience effectively. Renbrook School, located in Connecticut, recognized the need to enhance its website to reflect its vibrant personality and engage its community better. Turning to the expertise of Design TLC, Renbrook School embarked on a journey to transform its online platform.
What the client had to say
“Thank you all so, so much! I am so pleased with our beautiful site. You have made this process fun, exciting, and essentially seamless. Your expertise, your collegiality, your patience, and your positive attitudes have made it such a joy to do this important project with you.”
Objective
Renbrook School needed to replace its outdated Blackbaud website with a modern, dynamic platform that reflected its vibrant character and supported better engagement with its school community. The school wanted to retain Blackbaud’s powerful data management tools for athletics, calendar events, and faculty/staff information—while vastly improving the front-end experience and editing flexibility. Additionally, Renbrook aimed to streamline inquiry submissions and ensure the new website would be easy for internal staff to manage long-term.
The goals of Design TLC were to:
- Replace an outdated Blackbaud website with a modern, engaging WordPress site.
- Retain backend data from Blackbaud while improving the display and user experience.
- Integrate Enquiry Tracker to simplify the admissions process.
- Empower internal staff to manage and update content with ease.
- Create a website that visually reflects Renbrook’s dynamic and welcoming school culture.
Approach
Integration with Blackbaud Data: Best of Both Worlds
One of the significant concerns Renbrook School faced was its reliance on Blackbaud’s back-end management for vital information such as faculty and staff directories, school calendars, and athletic team details. Design TLC addressed this challenge by developing a system that seamlessly connected to the Blackbaud data and displayed it on the new WordPress website. This integration retained the efficient data management capabilities while offering a fresh and user-friendly interface, resulting in a significant cost savings for the school, as well as a new website that is much easier to work with.
Enquiry Tracker Integration and User-Friendly Content Management
To streamline the enrollment process, Design TLC seamlessly integrated Enquiry Tracker forms into the website. This ensured that prospective families could easily inquire about the school’s offerings without any friction.
Additionally, Design TLC prioritized the school’s ability to manage and update the website independently. They developed an intuitive system that empowered Renbrook School’s staff to effortlessly update content, photos, and other information. The inclusion of clear instructions within the website’s dashboard further ensured quick and hassle-free reference.
Outcome
The new Renbrook School website is a dynamic and engaging platform that successfully bridges the power of Blackbaud’s backend data with the visual and functional flexibility of WordPress. Staff can now easily manage content, streamline admissions inquiries, and highlight the school’s offerings and achievements with minimal effort. The vibrant design, enhanced by animated features and authentic photography, presents Renbrook as the forward-thinking, student-centered school it is. The school has reported strong satisfaction with the website and received praise from the broader school community. Thanks to thoughtful planning, close collaboration, and a shared vision, the project exceeded expectations—earning enthusiastic feedback from stakeholders and positioning Renbrook for long-term digital success.
The success of this website project is the result of a strong relationship with the school’s amazing marketing director. With her support, trust, cooperation and hard work, she helped create a website that we can all be proud of! The Renbrook website stands as a testament to Design TLC’s expertise in managing a large project and crafting tailored solutions. By combining dynamic design elements, seamless data integration, and user-friendly content management, Design TLC was able to create an online platform that truly reflects Renbrook School’s essence and values.
In an increasingly digital world, Renbrook School’s new website serves as an inspiration for institutions seeking to enhance their online presence, engage their audience, and provide a seamless user experience without breaking the bank. Design TLC’s commitment to creating unique and effective solutions continues to impact schools and nonprofits positively, empowering them to thrive in the digital realm.
Before
New Website
