The Abramson Scholarship Foundation
We are thrilled and honored to have helped The Abramson Scholarship Foundation update their website. The team at this foundation, almost all volunteers, are dedicated to helping high school seniors in Washington, DC not only finance their college education, but also to guide them through their college experience with their unique mentorship program. We believe in the power of education and the need for support through this challenging time, so we were excited to be a part of this team!
The old website was out of date, bloated with a lot of empty and unused content, and needed some organization to highlight the application process and uniqueness of the program.
The new website for the Abramson Scholarship Foundation made use of great new photography and an updated logo.
Objective
- The old website was outdated, cluttered with empty and unused content, and lacked clear organization.
- The primary goal was to highlight the application process and the uniqueness of the program while improving donation management.
Approach
- Installed the GiveWP plugin to help directors manage donations and the donor database, providing at-a-glance reports and seamless Stripe integration.
- Simplified and refreshed the logo as part of the redesign process.
- Recommended and incorporated new photography, which significantly enhanced the visual appeal of the website.
Outcome
- The website is now more structured, with a clearer focus on the application process and program highlights.
- Donation management is more efficient with GiveWP, allowing for better tracking and reporting.
- The updated branding and photography contribute to a more modern, engaging, and visually compelling website.
