Posts by Tara Claeys
Independent Schools: What is the Process for Updating Your Website?
An independent school’s website is its primary interface with students, parents, and the broader community. It’s a vital tool for communication, recruitment, and engagement. Regularly updating an independent school website is essential for enhancing communication, reflecting the school’s image, improving user experience, and supporting engagement and recruitment. It ensures the site remains modern, mobile-responsive, and…
Read MoreHow Schools Can Use AI to Generate Website Content and Improve SEO
From attracting prospective students and engaging parents to keeping the community informed, a school’s website plays a pivotal role. However, maintaining a dynamic, content-rich site that ranks well in search engine results can be challenging. This is where Artificial Intelligence (AI) comes into play. AI offers innovative solutions to streamline content creation and enhance Search…
Read MoreThe Importance of User Experience: Key Statistics for 2024
User experience (UX) is a necessity for organizations and businesses striving to succeed. With users expecting seamless, efficient, and engaging interactions, companies must prioritize UX to stay competitive. In this summary, we delve into the critical statistics from TechJury’s insights on user experience for 2024, highlighting the profound impact of UX on user behavior, website…
Read MoreWhat is a CRM and How Should a School Select a CRM?
Managing relationships with students, parents, alumni, and other stakeholders has become increasingly vital for the success of schools. This is where Customer Relationship Management (CRM) systems come into play. But what exactly is a CRM, and how should schools select the right one to meet their unique needs? In this post, we’ll delve into the…
Read MoreHow Should a School Use GA4 Information to Help Improve Their Website?
A school’s website is often the first point of contact for students, parents, and stakeholders, serving as a gateway to information, resources, and the overall school experience. With such potential value, it’s essential for schools to continuously improve and optimize their online platforms to better serve their community. A powerful tool to help achieve this…
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